"CamelBak Products, LLC is an outdoors equipment company based in Petaluma, The golden state, best recognized for its hydration products, such as hydration packs and canteen. CamelBak is likewise a supplier of hydration packs, safety equipment, and also other items to the UNITED STATE armed forces and also law enforcement agencies around the globe.
Bike enthusiast Michael Eidson, is competing in the "" Hotter 'N Hell 100."" Which's exactly what it is: a 100-mile roadway race in the difficult summertime warm of Wichita Falls, Texas. Water is crucial to surviving the race, as well as there are few places to replenish a water bottle. Eidson, a lifesaver by profession, makes a decision to fill an IV bag with water as well as slip it into a white tube sock. Yes, a tube sock. Then he stuffs the contraption right into the back of his bike jersey, tosses the thin hose over his shoulder and also clamps it with a clothespin.

Hands-free hydration is birthed. And also Eidson has the ability to consume as he pedals ... while the various other racers laugh and also fiddle with their canteen."