"Speedo International Ltd. is an Australian representative of swimsuit as well as swim-related devices based in Nottingham, England. They have origins in Australia yet are no more made in Australia. Founded in Sydney, Australia, in 1914 by Alexander MacRae, a British emigrant, the industry-leading company is now a subsidiary of the British Pentland Team. Today, the Speedo brand can be discovered on products varying from swimsuits as well as safety glasses to wristwatches. The Speedo brand was formerly made for and marketed in The United States and Canada as Speedo U.S.A. by PVH under an unique continuous licence, that got prior licensee Warnaco Team in 2013. As of January 2020, the Pentland Group bought back the civil liberties from PVH for $170 million in cash money based on regulatory approval.

Based on its Australian origins, Speedo uses a boomerang as their sign. Because of their success in the swimwear industry, words "" Speedo"" has actually become synonymous with racing bathing suits. "